20 Jobs für Marketing Executive in Schweiz
Marketing Executive
IHG
Vor 4 Tagen gepostet
Job angesehen
Arbeitsbeschreibung
**Marketing Executive - Hospitality Focus**
We are seeking an experienced hotel marketing professional to join our team supporting InterContinental Genève and Crowne Plaza Geneva. In this role, you will work closely with the Director of Marketing to implement 360° marketing strategies, manage daily operations, and drive brand visibility and bookings across both properties.
What You Bring:
+ Proven experience in hotel or hospitality marketing.
+ Strong knowledge of OTA platforms and digital campaign management.
+ Proficiency in Canva and WordPress.
+ Fluency in French and English; a third language is highly appreciated.
+ Expertise in digital marketing, content creation, and data analysis.
+ Ability to manage multiple projects and collaborate across teams.
**Main responsibilities**
Your main objective will be to focus on driving bookings, enhancing brand awareness and ensuring a positive guest experience for our both properties in Geneva.
+ Manage and coordinate branding initiatives to achieve set objectives
+ Ensure that the hotel's advertising and promotional messages are consistent.
+ Support hotels department in collaterals & brandings
+ Ensure brand consistency across all communication materials and digital platforms
+ Improve the hotel's visibility and brand awareness
+ Manage the hotels online presence, maintain websites and track data analytics
+ Create and curate engaging content to promote the hotels offerings and special packages
+ Identify target markets and segments, tailoring marketing initiatives to specific customer profiles
+ Analyse and interpret statistical data and market trends
+ Plan and execute digital marketing campaigns (SEO, email marketing, paid media, etc.)
+ Create and manage video contents, shootings
+ Organize and manage promotional events and communication campaigns (internal & external).
+ Identify and build relationshipswith key influencers, brand ambassadors and partners to amplify brand reach
+ Build an influence marketing plan, editorial and animations with the community
+ Monitor influence budget (social and B2B), , track and measure the impact to assess ROI
**What we need from you**
With a Higher Degree in Digital Marketing, you have an experience in a similar position within a hotel establishment is highly desirable. A proven experience in the creation of emailing campaigns. Knowledge in graphic design (Adobe Suite) is a plus.
Fluent French and English. Mastering German or another foreign language of one of our target markets (Germany, China, India, Italy, Middle East, Netherlands, Russia) is highly desirable.
Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods.
Excellent computer skills and knowledge of statistical tools (Google Analytics and Google AdWords), social networks and referencing (SEO and SEA).
You are a rigorous, well-organized, creative, dynamic and multi-skilled person. You are acknowledged for your written communication and attention to detail as well as for your result orientation.
This position is opened to Swiss citizens and work permit holders as well as EU passport holders.
Diversity and inclusion are important to us: all applications are welcome.
**What we offer**
We'll reward all your hard work with a great salary and benefits - including a great room discount and superb training.
Join us and you'll become part of the global IHG family - and like all families, all our individual team members share some winning characteristics. As a team, we work better together - we trust and support each other, we do the right thing and we welcome different perspectives. You need to show us you care: that you notice the little things that make a difference to guests as well as always looking for ways to improve.
**Visit to find out more about us and apply or send us your application at ** ** .
Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.
At IHG Hotels & Resorts, we are proud to be an equal opportunity employer. We firmly believe that all our colleagues deserve to be treated equally and have the same opportunities to develop and grow their skills within our business and provide equal employment opportunities to all applicants and colleagues without regard to an individual's, race, color, ethnicity, national origin, religion, sex, sexual orientation, gender identity or expression, age, disability, marital or familial status, veteran status or any other characteristic protected by law.
We are seeking an experienced hotel marketing professional to join our team supporting InterContinental Genève and Crowne Plaza Geneva. In this role, you will work closely with the Director of Marketing to implement 360° marketing strategies, manage daily operations, and drive brand visibility and bookings across both properties.
What You Bring:
+ Proven experience in hotel or hospitality marketing.
+ Strong knowledge of OTA platforms and digital campaign management.
+ Proficiency in Canva and WordPress.
+ Fluency in French and English; a third language is highly appreciated.
+ Expertise in digital marketing, content creation, and data analysis.
+ Ability to manage multiple projects and collaborate across teams.
**Main responsibilities**
Your main objective will be to focus on driving bookings, enhancing brand awareness and ensuring a positive guest experience for our both properties in Geneva.
+ Manage and coordinate branding initiatives to achieve set objectives
+ Ensure that the hotel's advertising and promotional messages are consistent.
+ Support hotels department in collaterals & brandings
+ Ensure brand consistency across all communication materials and digital platforms
+ Improve the hotel's visibility and brand awareness
+ Manage the hotels online presence, maintain websites and track data analytics
+ Create and curate engaging content to promote the hotels offerings and special packages
+ Identify target markets and segments, tailoring marketing initiatives to specific customer profiles
+ Analyse and interpret statistical data and market trends
+ Plan and execute digital marketing campaigns (SEO, email marketing, paid media, etc.)
+ Create and manage video contents, shootings
+ Organize and manage promotional events and communication campaigns (internal & external).
+ Identify and build relationshipswith key influencers, brand ambassadors and partners to amplify brand reach
+ Build an influence marketing plan, editorial and animations with the community
+ Monitor influence budget (social and B2B), , track and measure the impact to assess ROI
**What we need from you**
With a Higher Degree in Digital Marketing, you have an experience in a similar position within a hotel establishment is highly desirable. A proven experience in the creation of emailing campaigns. Knowledge in graphic design (Adobe Suite) is a plus.
Fluent French and English. Mastering German or another foreign language of one of our target markets (Germany, China, India, Italy, Middle East, Netherlands, Russia) is highly desirable.
Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods.
Excellent computer skills and knowledge of statistical tools (Google Analytics and Google AdWords), social networks and referencing (SEO and SEA).
You are a rigorous, well-organized, creative, dynamic and multi-skilled person. You are acknowledged for your written communication and attention to detail as well as for your result orientation.
This position is opened to Swiss citizens and work permit holders as well as EU passport holders.
Diversity and inclusion are important to us: all applications are welcome.
**What we offer**
We'll reward all your hard work with a great salary and benefits - including a great room discount and superb training.
Join us and you'll become part of the global IHG family - and like all families, all our individual team members share some winning characteristics. As a team, we work better together - we trust and support each other, we do the right thing and we welcome different perspectives. You need to show us you care: that you notice the little things that make a difference to guests as well as always looking for ways to improve.
**Visit to find out more about us and apply or send us your application at ** ** .
Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.
At IHG Hotels & Resorts, we are proud to be an equal opportunity employer. We firmly believe that all our colleagues deserve to be treated equally and have the same opportunities to develop and grow their skills within our business and provide equal employment opportunities to all applicants and colleagues without regard to an individual's, race, color, ethnicity, national origin, religion, sex, sexual orientation, gender identity or expression, age, disability, marital or familial status, veteran status or any other characteristic protected by law.
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0
Marketing- und Event-Executive m/w/d 100%
Adecco
Heute
Job angesehen
Arbeitsbeschreibung
Adecco
Als Marketing- und Event Executive tragen Sie massgeblich dazu bei, die Markenpräsenz in der Region erfolgreich zu stärken und unvergessliche Erlebnisse zu schaffen.
Sie sind kreativ, organisiert und haben eine Leidenschaft für exklusive Events und anspruchsvolle Projekte? Dann sind Sie bei uns genau richtig!
Aufgaben
- Entwicklung und Umsetzung von gezielten Marketingstrategien zur Stärkung der Markenpräsenz in der Region
- Planung und Durchführung exklusiver Events, Produktpräsentationen und Kundenevents
- Pflege und Weiterentwicklung der digitalen Marketingkanäle, einschliesslich Website, Social Media und Newsletter
- Enge Zusammenarbeit mit Partnern und Dienstleistern im Bereich Eventmanagement
- Erstellung und Umsetzung von Werbematerialien sowie Marketingkampagnen
- Beobachtung von Markttrends und Wettbewerbern, um kreative Marketingmassnahmen zu entwickeln
- Unterstützung des Vertriebsteams durch gezielte Marketingaktionen und Eventplanung
- Event-Controlling und Rechnungsstellung
- Verantwortung für das Accountmanagement
Profil
- Abgeschlossenes Studium oder vergleichbare Ausbildung im Bereich Marketing, Kommunikation oder Eventmanagement
- Erfahrung im Marketing, bevorzugt im Bereich Luxusgüter oder Automobilindustrie
- Kreativität und ein gutes Gespür für die Gestaltung innovativer Events
- Hervorragende organisatorische Fähigkeiten und eine strukturierte Arbeitsweise
- Fundierte Kenntnisse im Projektmanagement
- Hohe Affinität zu digitalen Marketingkanälen und Social Media
- Sehr gute Deutschkenntnisse in Wort und Schrift, gute Englischkenntnisse, Französisch- und Italienischkenntnisse von Vorteil
- Freude am Umgang mit anspruchsvollen Kunden
- Sicherer Umgang mit Grafikprogrammen (z. B. Photoshop, Paintshop o.ä.)
- Grundkenntnisse in HTML zur Aktualisierung der Website
- Versiert im Umgang mit gängigen Office-Programmen (insbesondere MS Word und Excel)
- Teamgeist, Kommunikationsstärke und eine Leidenschaft für hochwertige Marken
- Führerschein der Kategorie B
Vorteile
- Ein engagiertes und dynamisches Team
- Attraktive Arbeitsbedingungen sowie Entwicklungsmöglichkeiten
- Ein abwechslungsreiches und spannendes Arbeitsumfeld
Kontaktinformationen
Falls du weitere Fragen zu diesem Stellenangebot (Referenz: JN -022025-705594) hast, kontaktiere bitte Marc Henner unter 058 233 34 00.
Über uns
Adecco ist Marktführer für Personallösungen in der Schweiz und weltweit. Jeden Tag sorgen unsere Teams in unseren rund 50 Standorten schweizweit für den besten Match zwischen Kandidat:innen und Kunden in unterschiedlichen Berufsfeldern und Branchen.
Adecco Schweiz ist ein Unternehmen der Adecco Gruppe, dem weltweit führenden Unternehmen für Talent Advisory und Solutions. Wir glauben daran, jeden für die Zukunft fit zu machen und beschäftigen täglich über 3,5 Millionen Menschen. Wir rekrutieren, entwickeln und bilden Talente in 60 Ländern aus, und ermöglichen es Organisationen, die Zukunft der Arbeit mitzugestalten.
PERM
Marketing und Kommunikation
Branche: Anderes
Funktion: Anderes
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1
Global Digital Marketing Manager
Zürich, Zürich
Envista Holdings Corporation
Vor 5 Tagen gepostet
Job angesehen
Arbeitsbeschreibung
**Job Description:**
Join Ormco as a **Global Digital Marketing Manager** . In this role, you will spearhead the development and execution of our global digital marketing strategy, ensuring cohesive and impactful campaigns across all channels. You will lead a talented team of specialists, fostering a culture of data-driven decision-making and creative excellence.
**Responsibilities:**
+ **Strategic Leadership:** Develop and champion the overarching global digital marketing strategy to be executed by regions, aligning with business objectives and driving brand growth, customer acquisition, and retention across international markets.
+ **Campaign Management & Oversight:** Lead the strategy, measurement plans, and creative deliverables for all digital marketing initiatives which will be executed by local markets, which may include:
+ Search Engine Marketing (SEM)
+ Search Engine Optimization (SEO)
+ Email Marketing
+ Paid Social Media Advertising
+ Display Advertising Campaigns
+ Customer Retention Campaigns
+ Website strategy and optimization
+ **Performance Measurement & Analysis:** Establish key performance indicators (KPIs) and develop comprehensive measurement plans to track the effectiveness of all digital marketing activities. Analyze data to identify trends, insights, and opportunities for optimization and continuous improvement.
+ **Team Leadership & Development:** Manage, mentor, and develop a high-performing team consisting of a Global Website Specialist, a Global Creative Strategist, and a Global SEO Strategist. Foster a collaborative and results-oriented team environment.
+ **Cross-Functional Collaboration:** Partner closely with regional marketing teams, sales, product, and other stakeholders to ensure alignment and integration of digital marketing strategies with broader business initiatives.
+ **Regional collaboration and support:** Serve as a key point of contact and advocate for regional marketing teams, providing guidance, resources, and support to ensure effective implementation of global initiatives.
+ **Budget Management:** Oversee the global digital marketing budget, ensuring efficient allocation of resources and maximizing return on investment.
+ **Vendor Management:** Evaluate and manage relationships with external agencies and technology vendors.
+ **Staying Ahead of Trends:** Continuously monitor the evolving digital marketing landscape, identifyingnew technologies, trends, and best practices to maintain a competitive edge.
This role can be based in either of the following locations:
Brea, CA, US /Prague, CZ /Madrid, ES /Zurich, CH /Amersfoort, NL.
Compensation will be determined based on the candidate's geographic location, professional background, and relevant experience.
**Job Requirements:**
**Qualifications:**
+ Bachelor's degree in Marketing, Business Administration, or a related field. Master's degree preferred.
+ Minimum of 7+ years of progressive experience in digital marketing, with a strong focus on global strategy and execution.
+ 3-4 years of experience in leadership role.
+ Proven track record of developing and implementing successful digital marketing strategies across various channels (SEM, SEO, email, paid social, display, website).
+ Deep understanding of digital marketing analytics and the ability to translate data into actionable insights.
+ Demonstrated experience managing and developing high-performing teams.
+ Excellent communication, presentation, and interpersonal skills, with the ability to influence and collaborate effectively across different cultures and time zones.
+ Strong project management and organizational skills, with the ability to manage multiple priorities and deadlines.
+ Experience with marketing automation platforms, CRM systems, and web analytics tools (e.g., Google Analytics, Adobe Analytics, Hubspot).
+ Familiarity with global website management and localization best practices.
**Preferred Qualifications:**
+ Experience working in a global organization or managing international marketing campaigns.
+ Knowledge of additional digital marketing channels and technologies.
+ Experience with A/B testing and conversion rate optimization.
IND123
#IND456
#LI-SM1
**Operating Company:**
Ormco
Ormco is a global leader and innovator of high-quality orthodontic products and solutions, including brackets and wires. For more than 60 years, our team has partnered with the orthodontic community to help create over 20 million smiles in more than 140 countries. We build trusted relationships. Each one is rooted in respect and understanding. We take that approach when we help orthodontists achieve their clinical and practice management objectives. We take the same approach when we help our team bring their personal best to work each day, ready to make a difference and reach their full potential.
Envista and its family of companies (Envista) will not accept unsolicited resumes from any source other than directly from a candidate. Envista will consider unsolicited referrals and/or resumes submitted by vendors such as search firms, staffing agencies, professional recruiters, fee-based referral services and recruiting agencies (Agency) to have been referred by the Agency free of charge and Envista will not pay a fee for any placement resulting from the receipt such unsolicited resumes. An Agency must obtain advance written approval from Envista's internal Talent Acquisition or Human Resources team to submit resumes, and then only in conjunction with a valid fully-executed contract approved by the Global Talent Acquisition leader and in response to a specific job opening. Envista will not pay a fee to any Agency that does not have such agreement and written approval in place.
Envista is a global family of more than 30 trusted dental brands, united by a shared purpose: to partner with professionals to improve lives. Envista helps its customers deliver the best possible patient care through industry-leading dental consumables, solutions, technology, and services. Our comprehensive portfolio, including dental implants and treatment options, orthodontics, and digital imaging technologies, covers an estimated 90% of dentists' clinical needs for diagnosing, treating, and preventing dental conditions as well as improving the aesthetics of the human smile. Envista companies, including DEXIS, Kerr, Nobel Biocare and Ormco, partner with dental professionals to help them deliver the best possible patient care.
Envista became an independent company in 2019. We brought with us the proven Envista Business System (EBS) methodology, an experienced leadership team, and a strong culture grounded in continuous improvement, commitment to innovation, and deep customer focus to meet the end-to-end needs of dental professionals worldwide. Envista is now one of the largest global dental products companies, with significant market positions in some of the most attractive segments of the dental products industry. For more information, please visit .
Join Ormco as a **Global Digital Marketing Manager** . In this role, you will spearhead the development and execution of our global digital marketing strategy, ensuring cohesive and impactful campaigns across all channels. You will lead a talented team of specialists, fostering a culture of data-driven decision-making and creative excellence.
**Responsibilities:**
+ **Strategic Leadership:** Develop and champion the overarching global digital marketing strategy to be executed by regions, aligning with business objectives and driving brand growth, customer acquisition, and retention across international markets.
+ **Campaign Management & Oversight:** Lead the strategy, measurement plans, and creative deliverables for all digital marketing initiatives which will be executed by local markets, which may include:
+ Search Engine Marketing (SEM)
+ Search Engine Optimization (SEO)
+ Email Marketing
+ Paid Social Media Advertising
+ Display Advertising Campaigns
+ Customer Retention Campaigns
+ Website strategy and optimization
+ **Performance Measurement & Analysis:** Establish key performance indicators (KPIs) and develop comprehensive measurement plans to track the effectiveness of all digital marketing activities. Analyze data to identify trends, insights, and opportunities for optimization and continuous improvement.
+ **Team Leadership & Development:** Manage, mentor, and develop a high-performing team consisting of a Global Website Specialist, a Global Creative Strategist, and a Global SEO Strategist. Foster a collaborative and results-oriented team environment.
+ **Cross-Functional Collaboration:** Partner closely with regional marketing teams, sales, product, and other stakeholders to ensure alignment and integration of digital marketing strategies with broader business initiatives.
+ **Regional collaboration and support:** Serve as a key point of contact and advocate for regional marketing teams, providing guidance, resources, and support to ensure effective implementation of global initiatives.
+ **Budget Management:** Oversee the global digital marketing budget, ensuring efficient allocation of resources and maximizing return on investment.
+ **Vendor Management:** Evaluate and manage relationships with external agencies and technology vendors.
+ **Staying Ahead of Trends:** Continuously monitor the evolving digital marketing landscape, identifyingnew technologies, trends, and best practices to maintain a competitive edge.
This role can be based in either of the following locations:
Brea, CA, US /Prague, CZ /Madrid, ES /Zurich, CH /Amersfoort, NL.
Compensation will be determined based on the candidate's geographic location, professional background, and relevant experience.
**Job Requirements:**
**Qualifications:**
+ Bachelor's degree in Marketing, Business Administration, or a related field. Master's degree preferred.
+ Minimum of 7+ years of progressive experience in digital marketing, with a strong focus on global strategy and execution.
+ 3-4 years of experience in leadership role.
+ Proven track record of developing and implementing successful digital marketing strategies across various channels (SEM, SEO, email, paid social, display, website).
+ Deep understanding of digital marketing analytics and the ability to translate data into actionable insights.
+ Demonstrated experience managing and developing high-performing teams.
+ Excellent communication, presentation, and interpersonal skills, with the ability to influence and collaborate effectively across different cultures and time zones.
+ Strong project management and organizational skills, with the ability to manage multiple priorities and deadlines.
+ Experience with marketing automation platforms, CRM systems, and web analytics tools (e.g., Google Analytics, Adobe Analytics, Hubspot).
+ Familiarity with global website management and localization best practices.
**Preferred Qualifications:**
+ Experience working in a global organization or managing international marketing campaigns.
+ Knowledge of additional digital marketing channels and technologies.
+ Experience with A/B testing and conversion rate optimization.
IND123
#IND456
#LI-SM1
**Operating Company:**
Ormco
Ormco is a global leader and innovator of high-quality orthodontic products and solutions, including brackets and wires. For more than 60 years, our team has partnered with the orthodontic community to help create over 20 million smiles in more than 140 countries. We build trusted relationships. Each one is rooted in respect and understanding. We take that approach when we help orthodontists achieve their clinical and practice management objectives. We take the same approach when we help our team bring their personal best to work each day, ready to make a difference and reach their full potential.
Envista and its family of companies (Envista) will not accept unsolicited resumes from any source other than directly from a candidate. Envista will consider unsolicited referrals and/or resumes submitted by vendors such as search firms, staffing agencies, professional recruiters, fee-based referral services and recruiting agencies (Agency) to have been referred by the Agency free of charge and Envista will not pay a fee for any placement resulting from the receipt such unsolicited resumes. An Agency must obtain advance written approval from Envista's internal Talent Acquisition or Human Resources team to submit resumes, and then only in conjunction with a valid fully-executed contract approved by the Global Talent Acquisition leader and in response to a specific job opening. Envista will not pay a fee to any Agency that does not have such agreement and written approval in place.
Envista is a global family of more than 30 trusted dental brands, united by a shared purpose: to partner with professionals to improve lives. Envista helps its customers deliver the best possible patient care through industry-leading dental consumables, solutions, technology, and services. Our comprehensive portfolio, including dental implants and treatment options, orthodontics, and digital imaging technologies, covers an estimated 90% of dentists' clinical needs for diagnosing, treating, and preventing dental conditions as well as improving the aesthetics of the human smile. Envista companies, including DEXIS, Kerr, Nobel Biocare and Ormco, partner with dental professionals to help them deliver the best possible patient care.
Envista became an independent company in 2019. We brought with us the proven Envista Business System (EBS) methodology, an experienced leadership team, and a strong culture grounded in continuous improvement, commitment to innovation, and deep customer focus to meet the end-to-end needs of dental professionals worldwide. Envista is now one of the largest global dental products companies, with significant market positions in some of the most attractive segments of the dental products industry. For more information, please visit .
Leider ist dieser Job in Ihrer Region nicht verfügbar
2
Digital Marketing-Spezialistin
Wädenswil, Zürich
beBeeMediabeit
Heute
Job angesehen
Arbeitsbeschreibung
Aufgaben der Arbeit
Als Mediamatikerin sind Sie für die Verwaltung und Pflege sozialer Netzwerke sowie die Aufbereitung von Inhalten für soziale Medien zuständig.
Kernkompetenzen
- Fähigkeit, sich schnell an neue Trends und Algorithmen anzupassen
- Gute Kenntnisse in Content-Management-Systemen
- Hoch entwickelter Kommunikationsstil
Weitere Anforderungen
- Selbstständige Arbeitsweise
- Flexibilität bei neuen Herausforderungen
Besondere Leistungen
- Erfolgsorientierte Zusammenarbeit mit Redakteuren und Marketeuren
- Gezielte Strategieentwicklung für soziale Kanäle
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3
Digital Marketing Lead
RM Staffing B.V.
Heute
Job angesehen
Arbeitsbeschreibung
We are seeking a results-driven and highly creative Digital Marketing Specialist/Manager to lead and execute Reboot Monkey’s global digital marketing strategy. You will be responsible for building our brand presence, generating leads, increasing traffic, and supporting business development through targeted campaigns across various digital platforms.
Key Responsibilities:
Digital Strategy & Growth
Develop and execute a full-funnel digital marketing strategy tailored to Reboot Monkey’s B2B tech services.
Launch and manage performance campaigns across Google, LinkedIn, Meta, and other key platforms.
2. Lead Generation & Conversion
Design and optimize conversion funnels to drive sales-qualified leads for enterprise clients and technical recruitment projects.
Work cross-functionally with Sales, Talent Acquisition, and Operations teams to align on messaging and pipeline goals.
3. Content & Brand Storytelling
Create and oversee high-impact content—blogs, social posts, newsletters, case studies, whitepapers, and more.
Ensure consistent brand voice, visual identity, and tone across all digital touchpoints.
4. SEO, SEM & Analytics
Improve our organic presence through advanced SEO strategies (technical + content-based).
Plan and execute paid search/display/social campaigns with a focus on ROI.
Monitor KPIs and performance metrics using tools like GA4, Pipedrive, Search Console, and SEMrush.
5. Website Management & Optimization
Oversee website strategy and updates (in collaboration with designers/devs) to ensure optimal UX, SEO, and lead capture.
Run A/B tests and CRO experiments to improve landing page performance.
6. Partnerships, PR & Outreach
Explore digital partnerships, guest posting, and backlink-building strategies to expand brand reach.
Leider ist dieser Job in Ihrer Region nicht verfügbar
4
Manager, Digital Marketing (Dickies EMEA)
Stabio, Tessin
VF Corporation
Vor 27 Tagen gepostet
Job angesehen
Arbeitsbeschreibung
**Dickies EMEA** is looking for an exceptional **Manager, Digital Marketing** to join our marketing team based in Stabio, Switzerland.
Dickies has spent nearly a century crafting innovative workwear known for its performance, durability, and comfort. Since 1922, Dickies continues its long legacy of designing quality workwear and work-inspired apparel at a price anyone can afford. What began as a humble denim bib overall company has grown into a worldwide force, weaving together cultural movements with a rigorous commitment to straightforward style and long-lasting ingenuity.
**Let's Talk about the Role**
We are looking for an exceptionally strong **Manager, Digital Marketing** with an outstanding track record in progressive digital execution to lead our Digital Marketing Team. In this role, you will be directly reporting to the Head of Marketing Dickies EMEA, and you'll lead and elevate our digital presence across all key touchpoints and digital channels.
This role is critical in driving our eCommerce growth and ensuring our brand continues to resonate with culturally relevant audiences. You will be responsible for developing and executing our brand & digital marketing strategy across paid media, CRM, SEO, social media, and content. With strong business acumen and deep understanding of the digital ecosystem, you will balance creative storytelling with performance optimization to deliver measurable impact on traffic, engagement, and full-price revenue growth.
**How You Will Make a Difference**
+ Lead the social-first digital marketing strategy across all channels (paid media, SEO, CRM, social media), aligned with brand building and overall annual and mid-term business goals.
+ Develop and execute holistic digital media strategies and brand activation across the entire digital eco-system including eCommerce and digital players such as Zalando, ASOS and other digital marketplaces.
+ Drive traffic and revenue growth across our eCommerce platform through smart channel mix, performance optimization, and insight-driven decision-making.
+ Manage full-funnel marketing campaigns to maximize reach, conversion, and ROI across all digital channels and aligned with social-first digital marketplace strategy.
+ Define and track KPIs (ROAS, CAC, LTV, incrementality) and present clear, actionable insights to senior stakeholders and Brand Marketing team.
+ Lead agency and platform relationships (Google, Meta, TikTok, YouTube, affiliates) to maximise efficiency and accelerate innovation.
+ Oversee digital content production, ensuring brand consistency and effectiveness across owned, earned, and paid media.
+ Collaborate with cross-functional teams (eCommerce, Brand, Merchandising, Product, Marketplace & Sales) to align digital marketing initiatives with broader business strategies and overall annual marketing operational plan.
+ Manage and align digital marketing budget to maximize ROI across all digital channels and effectively monitor budget on a daily/weekly/monthly-basis to ensure continuous ROI optimization and best in class budget management
+ Build and automate best-in-class dashboards that surface real-time results and empower rapid decision-making.
+ Lead and inspire a high-performing team, fostering a culture of learning & innovation, collaboration, and growth.
+ Be a coach for a highly talented team of digital savvy marketers and empower personal career growth.
**Skills for Success**
+ Deep understanding of the Dickies brand with a passion for the lifestyle fashion industry.
+ University Degree or equivalent, preferably in Business or economics.
+ Strong business acumen to identify business needs and marketing trends.
+ Exceptional track record of minimum 5-6 years of digital marketing including eCommerce, digital marketing and media planning with at least 2-3 years of team management experience.
+ Fluency in growth metrics (ROAS, CPC, CAC) and advanced measurement (MMM, incrementality testing).
+ Demonstrated success in managing cross-channel campaigns and outperforming KPIs and performance targets.
+ Strong understanding of digital tools (GA4, Meta Ads Manager, Google Ads, SEO tools, etc.).
+ Demonstrated ability to effectively lead agencies, content creators, inspire cross-functional teams and delivering against ambitious targets.
+ Strong knowledge of the digital ecosystem and expertise in performance marketing, SEO, CRM, social media, and content strategy.
+ Data-driven with an outstanding understanding of KPIs and the ability to translate insights into actionable strategies.
+ Thrives in a fast-paced, highly dynamic, high-performance environment with shifting priorities.
+ Outstanding communication skills, being able to articulate clear business direction and strategies to liaise between different departments, participate in commercial discussions and facilitate the unlock of business opportunities through social-first best-in-class digital marketing.
+ Exceptional stakeholder management and presentation skills; able to influence at all levels.
+ Excellent professional English (plus minimum one other European language).
+ Proactive, highly structured and organised, thriving in balancing strategic vision with hands-on execution.
+ Capacity to build highly effective relationships and facilitate change by encouraging others to seek business opportunities and disruptive, innovative approaches.
**What's in it For You**
We're in the business of unleashing human potential, driven by the ideas, energy and commitment of our people. That's why we offer comprehensive benefits that encourage mental, physical and financial well-being for all VF associates. When it comes to benefits, we're the total package.
+ A supportive feedback-based culture where respect and integrity guide us in what we do
+ An inclusive international environment where people of diverse backgrounds, lifestyles and nationalities love working together
+ Be part of an iconic lifestyle brand in a multi brand, multi countries organization
+ On site gym offering health and well-being initiatives
+ A discount card with 50% on all VF brands
+ Break out areas offering complimentary hot drinks
**Free to Be, Inclusion & Diversity**
As an equal opportunity employer, we strive to foster a culture of belonging based on respect, connection, openness and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day.
If you like what you have read and want to join our team then we would like to hear from you!
R-20250725-0002
VF Diversity Vision Statement
VF is committed to creating an inclusive environment that welcomes and values the differences among all of our associates, customers, suppliers and the communities in which we live and conduct business. The continued success and growth of VF is enhanced through initiatives that promote diversity throughout VF around the world.VF is an equal employment opportunity/ affirmative action employer of minorities, females, protected veterans and the disabled. VF is committed to providing equal opportunities in employment, and treating our VF associates and VF applicants without discrimination on the basis of their race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, protected veteran status, HIV/AIDS status, or any other legally protected factor.
Dickies has spent nearly a century crafting innovative workwear known for its performance, durability, and comfort. Since 1922, Dickies continues its long legacy of designing quality workwear and work-inspired apparel at a price anyone can afford. What began as a humble denim bib overall company has grown into a worldwide force, weaving together cultural movements with a rigorous commitment to straightforward style and long-lasting ingenuity.
**Let's Talk about the Role**
We are looking for an exceptionally strong **Manager, Digital Marketing** with an outstanding track record in progressive digital execution to lead our Digital Marketing Team. In this role, you will be directly reporting to the Head of Marketing Dickies EMEA, and you'll lead and elevate our digital presence across all key touchpoints and digital channels.
This role is critical in driving our eCommerce growth and ensuring our brand continues to resonate with culturally relevant audiences. You will be responsible for developing and executing our brand & digital marketing strategy across paid media, CRM, SEO, social media, and content. With strong business acumen and deep understanding of the digital ecosystem, you will balance creative storytelling with performance optimization to deliver measurable impact on traffic, engagement, and full-price revenue growth.
**How You Will Make a Difference**
+ Lead the social-first digital marketing strategy across all channels (paid media, SEO, CRM, social media), aligned with brand building and overall annual and mid-term business goals.
+ Develop and execute holistic digital media strategies and brand activation across the entire digital eco-system including eCommerce and digital players such as Zalando, ASOS and other digital marketplaces.
+ Drive traffic and revenue growth across our eCommerce platform through smart channel mix, performance optimization, and insight-driven decision-making.
+ Manage full-funnel marketing campaigns to maximize reach, conversion, and ROI across all digital channels and aligned with social-first digital marketplace strategy.
+ Define and track KPIs (ROAS, CAC, LTV, incrementality) and present clear, actionable insights to senior stakeholders and Brand Marketing team.
+ Lead agency and platform relationships (Google, Meta, TikTok, YouTube, affiliates) to maximise efficiency and accelerate innovation.
+ Oversee digital content production, ensuring brand consistency and effectiveness across owned, earned, and paid media.
+ Collaborate with cross-functional teams (eCommerce, Brand, Merchandising, Product, Marketplace & Sales) to align digital marketing initiatives with broader business strategies and overall annual marketing operational plan.
+ Manage and align digital marketing budget to maximize ROI across all digital channels and effectively monitor budget on a daily/weekly/monthly-basis to ensure continuous ROI optimization and best in class budget management
+ Build and automate best-in-class dashboards that surface real-time results and empower rapid decision-making.
+ Lead and inspire a high-performing team, fostering a culture of learning & innovation, collaboration, and growth.
+ Be a coach for a highly talented team of digital savvy marketers and empower personal career growth.
**Skills for Success**
+ Deep understanding of the Dickies brand with a passion for the lifestyle fashion industry.
+ University Degree or equivalent, preferably in Business or economics.
+ Strong business acumen to identify business needs and marketing trends.
+ Exceptional track record of minimum 5-6 years of digital marketing including eCommerce, digital marketing and media planning with at least 2-3 years of team management experience.
+ Fluency in growth metrics (ROAS, CPC, CAC) and advanced measurement (MMM, incrementality testing).
+ Demonstrated success in managing cross-channel campaigns and outperforming KPIs and performance targets.
+ Strong understanding of digital tools (GA4, Meta Ads Manager, Google Ads, SEO tools, etc.).
+ Demonstrated ability to effectively lead agencies, content creators, inspire cross-functional teams and delivering against ambitious targets.
+ Strong knowledge of the digital ecosystem and expertise in performance marketing, SEO, CRM, social media, and content strategy.
+ Data-driven with an outstanding understanding of KPIs and the ability to translate insights into actionable strategies.
+ Thrives in a fast-paced, highly dynamic, high-performance environment with shifting priorities.
+ Outstanding communication skills, being able to articulate clear business direction and strategies to liaise between different departments, participate in commercial discussions and facilitate the unlock of business opportunities through social-first best-in-class digital marketing.
+ Exceptional stakeholder management and presentation skills; able to influence at all levels.
+ Excellent professional English (plus minimum one other European language).
+ Proactive, highly structured and organised, thriving in balancing strategic vision with hands-on execution.
+ Capacity to build highly effective relationships and facilitate change by encouraging others to seek business opportunities and disruptive, innovative approaches.
**What's in it For You**
We're in the business of unleashing human potential, driven by the ideas, energy and commitment of our people. That's why we offer comprehensive benefits that encourage mental, physical and financial well-being for all VF associates. When it comes to benefits, we're the total package.
+ A supportive feedback-based culture where respect and integrity guide us in what we do
+ An inclusive international environment where people of diverse backgrounds, lifestyles and nationalities love working together
+ Be part of an iconic lifestyle brand in a multi brand, multi countries organization
+ On site gym offering health and well-being initiatives
+ A discount card with 50% on all VF brands
+ Break out areas offering complimentary hot drinks
**Free to Be, Inclusion & Diversity**
As an equal opportunity employer, we strive to foster a culture of belonging based on respect, connection, openness and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day.
If you like what you have read and want to join our team then we would like to hear from you!
R-20250725-0002
VF Diversity Vision Statement
VF is committed to creating an inclusive environment that welcomes and values the differences among all of our associates, customers, suppliers and the communities in which we live and conduct business. The continued success and growth of VF is enhanced through initiatives that promote diversity throughout VF around the world.VF is an equal employment opportunity/ affirmative action employer of minorities, females, protected veterans and the disabled. VF is committed to providing equal opportunities in employment, and treating our VF associates and VF applicants without discrimination on the basis of their race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, protected veteran status, HIV/AIDS status, or any other legally protected factor.
Leider ist dieser Job in Ihrer Region nicht verfügbar
5
Senior Brand & Digital Marketing Manager 100% ASAP
39462 Zug, Zug
CHF90000 - CHF91000 Quarterly
Vor 11 Tagen gepostet
Job angesehen
Arbeitsbeschreibung
Act as strategic partner to Therapeutic Areas (TAs), marketers, and medical leads to drive digital transformation and personalized customer engagement
Localize and implement global digital and commercial excellence platforms in the Swiss market
Lead cross-brand digital engagement including channel orchestration, content strategy, email marketing, SEO/SEA, and social media
Identify digital trends, emerging technologies, and evolving customer needs to shape forward-thinking engagement strategies
Drive best practice sharing and contribute to a high-performing digital culture across the organization
Lead and manage a digital team, ensuring alignment with business priorities and team development
Leadership & Culture
Foster a "ONE Team" spirit across functions and therapeutic areas
Role-model cultural behaviors that support transformation and performance
Promote continuous learning and a growth mindset within the team
Actively shape a collaborative, agile, and customer-focused work culture
University degree in Business, Marketing, Digital or related field
Minimum 4 years of leadership experience in digital or omnichannel marketing, ideally within healthcare or related industries
Fluent in English; German or French is a plus
Proven track record in driving successful omnichannel engagement strategies
Strong expertise in digital trends, platforms, and performance optimization
Agile mindset, high resilience, and strong change management skills
Experience working in complex matrix environments
This is a key role within a future-oriented and innovation-driven organization. You will work in a collaborative and cross-functional environment, contributing to impactful digital and omnichannel initiatives in the healthcare sector. The company offers a modern, flexible work culture with hybrid work options, as well as access to global platforms, tools, and expertise that support continuous learning and professional growth.
Leider ist dieser Job in Ihrer Region nicht verfügbar
Seien Sie der Erste, der es erfährt
Über das Neueste Marketing executive Jobs In Schweiz !
6
Teamleiterin Kommunikation / Digital Marketing Spezialistin, 80–100
Basel, Basel Stadt
Mission 21
Heute
Job angesehen
Arbeitsbeschreibung
Ihre Aufgaben
umfassenSie bringen mit
Das erwartet Sie
Sie finden bei uns eine sinnstiftende, vielseitig gestaltbare und kommunikativ anspruchsvolle Aufgabe in einem dynamischen Umfeld, engagierte Kolleg*innen, flexible Arbeitszeiten, Homeoffice sowie einen attraktiven Arbeitsplatz im Herzen von Basel.
Kontakt
Wir freuen uns auf Ihre Bewerbung, Myriam Pellet, Leiterin Personal, Mission 21, Missionsstrasse 21, 4009 Basel.
Weitere Informationen erhalten Sie von Gaby Ullrich, Abteilungsleiterin Marketing und Kommunikation, Telefon +41 (0)61 260 23 15 (Di/Do).
Arbeitsort
Basel Kartenansicht
Homeoffice (gemäss internen Richtlinien)
Mission 21
Leiterin Personal
Frau Myriam Pellet
Missionsstrasse 21
4009 Basel
+41 (0)61 260 23 15 (Di/Do)
Links
Website
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7
Global Marketing Manager
Zürich, Zürich
Envista Holdings Corporation
Vor 5 Tagen gepostet
Job angesehen
Arbeitsbeschreibung
**Job Description:**
**Global Product Marketing Manager**
You will be responsible for shaping the global narrative and driving the success of Ormco's products. Be the champion for our users, ensuring our offerings resonate with their needs and stand out in the competitive landscape. This role requires a strategic thinker with a knack for execution, a deep understanding of market dynamics, and the ability to create engaging content that fuels growth.
This role can be based in the following locations:
Brea, CA, US
Prague, CA
Madrid, ES
Zurich, CH
Amersfoort, NL
**Responsibilities:**
+ **Develop and execute global product marketing strategies and plans** that align with overall business objectives and drive product adoption and growth across different regions.
+ **Conduct in-depth market research and analysis** to uncover critical insights into customer needs, the competitive landscape, and emerging industry trends. Utilize these insights to inform product positioning, pricing strategies, and target audience identification.
+ **Create compelling and differentiated product positioning and messaging** that clearly articulates the value proposition to target audiences across various channels and regions.
+ **Develop and execute comprehensive content strategies** that support key growth drivers, including but not limited to website copy, blog posts, case studies, white papers, presentations, webinars, and sales enablement materials.
+ **Manage and mentor a staff of two product marketing professionals** , providing guidance, feedback, and opportunities for professional growth and development.
+ **Collaborate closely with cross-functional teams** including Product Management, Sales, and Marketing to ensure consistent messaging and successful productlaunches and ongoing marketing efforts.
+ **Regional collaboration and support:** Serve as a key point of contact and advocate for regional marketing teams, providing guidance, resources, and support to ensure effective implementation of global initiatives.
+ **Define and track key performance indicators (KPIs)** to measure the effectiveness of product marketing initiatives and make data-driven decisions for optimization.
+ **Develop and deliver effective training and resources** to sales teams to equip them with the knowledge and tools to successfully position and sell our products.
+ **Stay abreast of the latest marketing technologies and best practices** to continuously improve our product marketing efforts.
**Job Requirements:**
**Qualifications:**
+ Bachelor's degree in Marketing, Business Administration, or a related field.
+ Proven experience (7+ years) in product marketing, with a focus on global markets.
+ Demonstrated success in developing and executing product marketing strategies and plans that have driven measurable results.
+ Strong analytical skills with the ability to conduct market research, interpret data, and translate insights into actionable recommendations.
+ Excellent written and verbal communication skills, with the ability to create compelling content for diverse audiences.
+ Experience developing content across various formats and channels.
+ Ability to work effectively in a fast-paced, collaborative environment and manage multiple projects simultaneously.
+ Experience working with cross-functional and global teams.
+ Excellent people management and collaboration skills.
**Preferred Qualifications:**
+ MBA or Master's degree in Marketing or a related field.
+ Experience in orthodontics/dental categories.
+ Familiarity with marketing automation tools and CRM systems.
+ Experience with internationalization and localization of marketing materials.
IND123
#IND456
#LI-IF1
**Operating Company:**
Ormco
Ormco is a global leader and innovator of high-quality orthodontic products and solutions, including brackets and wires. For more than 60 years, our team has partnered with the orthodontic community to help create over 20 million smiles in more than 140 countries. We build trusted relationships. Each one is rooted in respect and understanding. We take that approach when we help orthodontists achieve their clinical and practice management objectives. We take the same approach when we help our team bring their personal best to work each day, ready to make a difference and reach their full potential.
Envista and its family of companies (Envista) will not accept unsolicited resumes from any source other than directly from a candidate. Envista will consider unsolicited referrals and/or resumes submitted by vendors such as search firms, staffing agencies, professional recruiters, fee-based referral services and recruiting agencies (Agency) to have been referred by the Agency free of charge and Envista will not pay a fee for any placement resulting from the receipt such unsolicited resumes. An Agency must obtain advance written approval from Envista's internal Talent Acquisition or Human Resources team to submit resumes, and then only in conjunction with a valid fully-executed contract approved by the Global Talent Acquisition leader and in response to a specific job opening. Envista will not pay a fee to any Agency that does not have such agreement and written approval in place.
Envista is a global family of more than 30 trusted dental brands, united by a shared purpose: to partner with professionals to improve lives. Envista helps its customers deliver the best possible patient care through industry-leading dental consumables, solutions, technology, and services. Our comprehensive portfolio, including dental implants and treatment options, orthodontics, and digital imaging technologies, covers an estimated 90% of dentists' clinical needs for diagnosing, treating, and preventing dental conditions as well as improving the aesthetics of the human smile. Envista companies, including DEXIS, Kerr, Nobel Biocare and Ormco, partner with dental professionals to help them deliver the best possible patient care.
Envista became an independent company in 2019. We brought with us the proven Envista Business System (EBS) methodology, an experienced leadership team, and a strong culture grounded in continuous improvement, commitment to innovation, and deep customer focus to meet the end-to-end needs of dental professionals worldwide. Envista is now one of the largest global dental products companies, with significant market positions in some of the most attractive segments of the dental products industry. For more information, please visit .
**Global Product Marketing Manager**
You will be responsible for shaping the global narrative and driving the success of Ormco's products. Be the champion for our users, ensuring our offerings resonate with their needs and stand out in the competitive landscape. This role requires a strategic thinker with a knack for execution, a deep understanding of market dynamics, and the ability to create engaging content that fuels growth.
This role can be based in the following locations:
Brea, CA, US
Prague, CA
Madrid, ES
Zurich, CH
Amersfoort, NL
**Responsibilities:**
+ **Develop and execute global product marketing strategies and plans** that align with overall business objectives and drive product adoption and growth across different regions.
+ **Conduct in-depth market research and analysis** to uncover critical insights into customer needs, the competitive landscape, and emerging industry trends. Utilize these insights to inform product positioning, pricing strategies, and target audience identification.
+ **Create compelling and differentiated product positioning and messaging** that clearly articulates the value proposition to target audiences across various channels and regions.
+ **Develop and execute comprehensive content strategies** that support key growth drivers, including but not limited to website copy, blog posts, case studies, white papers, presentations, webinars, and sales enablement materials.
+ **Manage and mentor a staff of two product marketing professionals** , providing guidance, feedback, and opportunities for professional growth and development.
+ **Collaborate closely with cross-functional teams** including Product Management, Sales, and Marketing to ensure consistent messaging and successful productlaunches and ongoing marketing efforts.
+ **Regional collaboration and support:** Serve as a key point of contact and advocate for regional marketing teams, providing guidance, resources, and support to ensure effective implementation of global initiatives.
+ **Define and track key performance indicators (KPIs)** to measure the effectiveness of product marketing initiatives and make data-driven decisions for optimization.
+ **Develop and deliver effective training and resources** to sales teams to equip them with the knowledge and tools to successfully position and sell our products.
+ **Stay abreast of the latest marketing technologies and best practices** to continuously improve our product marketing efforts.
**Job Requirements:**
**Qualifications:**
+ Bachelor's degree in Marketing, Business Administration, or a related field.
+ Proven experience (7+ years) in product marketing, with a focus on global markets.
+ Demonstrated success in developing and executing product marketing strategies and plans that have driven measurable results.
+ Strong analytical skills with the ability to conduct market research, interpret data, and translate insights into actionable recommendations.
+ Excellent written and verbal communication skills, with the ability to create compelling content for diverse audiences.
+ Experience developing content across various formats and channels.
+ Ability to work effectively in a fast-paced, collaborative environment and manage multiple projects simultaneously.
+ Experience working with cross-functional and global teams.
+ Excellent people management and collaboration skills.
**Preferred Qualifications:**
+ MBA or Master's degree in Marketing or a related field.
+ Experience in orthodontics/dental categories.
+ Familiarity with marketing automation tools and CRM systems.
+ Experience with internationalization and localization of marketing materials.
IND123
#IND456
#LI-IF1
**Operating Company:**
Ormco
Ormco is a global leader and innovator of high-quality orthodontic products and solutions, including brackets and wires. For more than 60 years, our team has partnered with the orthodontic community to help create over 20 million smiles in more than 140 countries. We build trusted relationships. Each one is rooted in respect and understanding. We take that approach when we help orthodontists achieve their clinical and practice management objectives. We take the same approach when we help our team bring their personal best to work each day, ready to make a difference and reach their full potential.
Envista and its family of companies (Envista) will not accept unsolicited resumes from any source other than directly from a candidate. Envista will consider unsolicited referrals and/or resumes submitted by vendors such as search firms, staffing agencies, professional recruiters, fee-based referral services and recruiting agencies (Agency) to have been referred by the Agency free of charge and Envista will not pay a fee for any placement resulting from the receipt such unsolicited resumes. An Agency must obtain advance written approval from Envista's internal Talent Acquisition or Human Resources team to submit resumes, and then only in conjunction with a valid fully-executed contract approved by the Global Talent Acquisition leader and in response to a specific job opening. Envista will not pay a fee to any Agency that does not have such agreement and written approval in place.
Envista is a global family of more than 30 trusted dental brands, united by a shared purpose: to partner with professionals to improve lives. Envista helps its customers deliver the best possible patient care through industry-leading dental consumables, solutions, technology, and services. Our comprehensive portfolio, including dental implants and treatment options, orthodontics, and digital imaging technologies, covers an estimated 90% of dentists' clinical needs for diagnosing, treating, and preventing dental conditions as well as improving the aesthetics of the human smile. Envista companies, including DEXIS, Kerr, Nobel Biocare and Ormco, partner with dental professionals to help them deliver the best possible patient care.
Envista became an independent company in 2019. We brought with us the proven Envista Business System (EBS) methodology, an experienced leadership team, and a strong culture grounded in continuous improvement, commitment to innovation, and deep customer focus to meet the end-to-end needs of dental professionals worldwide. Envista is now one of the largest global dental products companies, with significant market positions in some of the most attractive segments of the dental products industry. For more information, please visit .
Leider ist dieser Job in Ihrer Region nicht verfügbar
8
Marketing Manager - Travel Retail Europe
Geneva, Genf
Coty
Vor 4 Tagen gepostet
Job angesehen
Arbeitsbeschreibung
Marketing Manager - Travel Retail Europe
**MARKETING MANAGER TRAVEL RETAIL EUROPE**
Coty is seeking a talented, highly motivated and experienced individual to join Coty's Travel Retail Europe Marketing Team.
**RESPONSIBILITIES**
Reporting to the Marketing Director, as Marketing Manager you will be responsible for a portfolio of Brands, defining and executing with perfection the Marketing & Trade Marketing strategy of your Brands to achieve defined business objectives (KPIs).
You will work closely with the Global Travel Retail Team and the Global Brand Teams and, more importantly, with the Commercial and Multifunctional Team in Travel Retail Europe.
Your main focus:
+ Define Brands' strategy for the Travel Retail Europe channel, based on global guidelines but adjusted to distribution and regional needs.
+ Lead your Brands with full ownership, from strategy to flawless execution.
+ Be the Single Point Of Contact for your Brands, supporting and enabling the Commercial Team.
+ Lead the deployment of the Marketing strategy for your Brands to our retailers' external partners.
+ Define your Brands' innovation launch plan, working closely with the Commercial and Multifunctional Teams.
+ Build the animation and promotional plan for your Brands in mutualized collaboration with the Commercial Team.
+ Closely monitor Brands' performance, product launches, execution, sell-in/sell-out quantitative and qualitative information, market trends and opportunities.
+ Perform monthly business analysis and innovation reviews for your Brands, to be shared with the Global Travel Retail Team and Global Brand Teams, in collaboration with the Commercial and Multifunctional Teams.
+ Lead key monthly meetings for your Brands (S&OP, MBU).
+ Perform assortment rationalization exercises based on Travel Retail Europe consumer needs and business performance, tracking C1 to protect profitability.
+ Implement forecast process and sufficiency analysis on forecasts for saleables, samples and GWPs, and present recommendations. Monitor merchandising items forecasts.
+ Perform forecasting and shipment analysis to ensure business objectives are met, and to drive learnings to better plan for the future.
+ Ensure fit-for-use of toolboxes, challenging and partnering with the Global Travel Retail Team and Global Brand Teams.
+ Maximize Brand opportunities through finding creative solutions, making sure all executions have been fully approved by the Global Brand Team and the License.
+ Work on ad-hoc Marketing and Trade Marketing projects for your Brands and lead cross-functional projects.
+ Spearhead relationships with key internal contacts, with emphasis on effectively influencing and challenging the Commercial Team, as well as the Global Brand Teams, providing them a sound understanding of the Travel Retail Europe channel.
+ Flexible to any business needs requirements.
Our people make us who we are. They are the brightest minds, bringing the boldest ideas to life every day. If you're the kind of person who refuses to settle, if you want to think bigger, learn faster and go further than you ever thought possible - we'd love to hear from you.
The team consists of Marketing professionals in Travel Retail Europe, and you will work closely together with several departments, such as Merchandising, Commercial, Supply, Finance, and Global Travel Retail Teams.
United by the value of fearless kindness, we welcome new ideas, innovate thinking, and people with a passion to create Beauty That Lasts, beauty that is good for people and the planet. Our omni-working policy is a perfect blend that allows for flexibility while still nurturing personal contact and connection across our global offices and teams.
Our purpose is to celebrate and liberate the diversity of beauty. We challenge convention through invention, expanding our horizons to enrich your reality with possibility. We build brands to inspire and enable our consumers to experience the confidence and joy of expressing their beauty, their way.
**YOU ARE A COTY FIT**
You are passionate about beauty andhave a sharp, analytical mind at the same time. As an experienced Marketing Manager, you get energy from working in a fast-paced, diverse and international environment. Other than that, what matters most for this role:
+ Master's degree in Management and/or Marketing (or related/equivalent discipline).
+ **Minimum 3 year's Marketing experience in Beauty/Luxury and/or Consumer Goods** .
+ Previous experience **in Color Cosmetics is strongly preferred.**
+ Previous experience in Travel Retail & Trade Marketing is a plus.
+ **Full mastery of Microsoft Office, especially Microsoft Excel and PowerPoint. Experience with automated reporting tools is a plus (MS Power BI** ).
+ Strong analytical skills & strategic thinking, yet attention to details. Ability to interpret data to make informed decisions and recommendations.
+ Strong collaboration and leadership skills required.
+ Sharp organization skills - being able to make the complex simple.
+ Excellent written and spoken communication.
+ Full proficiency in English. French and other languages a plus.
Competences:
+ Result & Solution oriented mindset: Proven ability to develop creative ideas, thinking strategically, analytically and conceptually. Solution provider and problem solver, with a pro-active and 'can do' attitude.
+ Team Player: Ability to develop effective working relationships, being able to collaborate and influence others, demonstrating integrity and respect.
+ Self-starter: Passionate, enthusiastic, thrives on challenges and keeps a healthy attitude under pressure, takes charge of self-development.
+ Organized in action: Able to organize own work as well as manage and develop others effectively.
+ Constructive networker: Collaborates easily with others and adapts to different working styles. Ability to embrace changes, committed, honest.
+ Excellence in execution: Reliable, gets things done on time and takes responsibility for the quality of all deliverables. Attention to details.
**RECRUITMENT PROCESS**
1. A telephone/online introductory meeting follows.
2. A first online/in-person interview
3. A second interview
4. You will receive a proposal with the terms of employment.
**ABOUT COTY**
Coty is one of the world's largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, skincare, and body care. At Coty, we celebrate the entire human kaleidoscope and cultivate a culture of fearless kindness. Therefore, we are proud to be an equal opportunities employer. We do not discriminate against any candidate or employee and strive to be an open, inclusive and diverse workplace where all employees can be their authentic self. Join us in making over the world of beauty!
For additional information about Coty Inc., please visit CH
City: Geneva
**MARKETING MANAGER TRAVEL RETAIL EUROPE**
Coty is seeking a talented, highly motivated and experienced individual to join Coty's Travel Retail Europe Marketing Team.
**RESPONSIBILITIES**
Reporting to the Marketing Director, as Marketing Manager you will be responsible for a portfolio of Brands, defining and executing with perfection the Marketing & Trade Marketing strategy of your Brands to achieve defined business objectives (KPIs).
You will work closely with the Global Travel Retail Team and the Global Brand Teams and, more importantly, with the Commercial and Multifunctional Team in Travel Retail Europe.
Your main focus:
+ Define Brands' strategy for the Travel Retail Europe channel, based on global guidelines but adjusted to distribution and regional needs.
+ Lead your Brands with full ownership, from strategy to flawless execution.
+ Be the Single Point Of Contact for your Brands, supporting and enabling the Commercial Team.
+ Lead the deployment of the Marketing strategy for your Brands to our retailers' external partners.
+ Define your Brands' innovation launch plan, working closely with the Commercial and Multifunctional Teams.
+ Build the animation and promotional plan for your Brands in mutualized collaboration with the Commercial Team.
+ Closely monitor Brands' performance, product launches, execution, sell-in/sell-out quantitative and qualitative information, market trends and opportunities.
+ Perform monthly business analysis and innovation reviews for your Brands, to be shared with the Global Travel Retail Team and Global Brand Teams, in collaboration with the Commercial and Multifunctional Teams.
+ Lead key monthly meetings for your Brands (S&OP, MBU).
+ Perform assortment rationalization exercises based on Travel Retail Europe consumer needs and business performance, tracking C1 to protect profitability.
+ Implement forecast process and sufficiency analysis on forecasts for saleables, samples and GWPs, and present recommendations. Monitor merchandising items forecasts.
+ Perform forecasting and shipment analysis to ensure business objectives are met, and to drive learnings to better plan for the future.
+ Ensure fit-for-use of toolboxes, challenging and partnering with the Global Travel Retail Team and Global Brand Teams.
+ Maximize Brand opportunities through finding creative solutions, making sure all executions have been fully approved by the Global Brand Team and the License.
+ Work on ad-hoc Marketing and Trade Marketing projects for your Brands and lead cross-functional projects.
+ Spearhead relationships with key internal contacts, with emphasis on effectively influencing and challenging the Commercial Team, as well as the Global Brand Teams, providing them a sound understanding of the Travel Retail Europe channel.
+ Flexible to any business needs requirements.
Our people make us who we are. They are the brightest minds, bringing the boldest ideas to life every day. If you're the kind of person who refuses to settle, if you want to think bigger, learn faster and go further than you ever thought possible - we'd love to hear from you.
The team consists of Marketing professionals in Travel Retail Europe, and you will work closely together with several departments, such as Merchandising, Commercial, Supply, Finance, and Global Travel Retail Teams.
United by the value of fearless kindness, we welcome new ideas, innovate thinking, and people with a passion to create Beauty That Lasts, beauty that is good for people and the planet. Our omni-working policy is a perfect blend that allows for flexibility while still nurturing personal contact and connection across our global offices and teams.
Our purpose is to celebrate and liberate the diversity of beauty. We challenge convention through invention, expanding our horizons to enrich your reality with possibility. We build brands to inspire and enable our consumers to experience the confidence and joy of expressing their beauty, their way.
**YOU ARE A COTY FIT**
You are passionate about beauty andhave a sharp, analytical mind at the same time. As an experienced Marketing Manager, you get energy from working in a fast-paced, diverse and international environment. Other than that, what matters most for this role:
+ Master's degree in Management and/or Marketing (or related/equivalent discipline).
+ **Minimum 3 year's Marketing experience in Beauty/Luxury and/or Consumer Goods** .
+ Previous experience **in Color Cosmetics is strongly preferred.**
+ Previous experience in Travel Retail & Trade Marketing is a plus.
+ **Full mastery of Microsoft Office, especially Microsoft Excel and PowerPoint. Experience with automated reporting tools is a plus (MS Power BI** ).
+ Strong analytical skills & strategic thinking, yet attention to details. Ability to interpret data to make informed decisions and recommendations.
+ Strong collaboration and leadership skills required.
+ Sharp organization skills - being able to make the complex simple.
+ Excellent written and spoken communication.
+ Full proficiency in English. French and other languages a plus.
Competences:
+ Result & Solution oriented mindset: Proven ability to develop creative ideas, thinking strategically, analytically and conceptually. Solution provider and problem solver, with a pro-active and 'can do' attitude.
+ Team Player: Ability to develop effective working relationships, being able to collaborate and influence others, demonstrating integrity and respect.
+ Self-starter: Passionate, enthusiastic, thrives on challenges and keeps a healthy attitude under pressure, takes charge of self-development.
+ Organized in action: Able to organize own work as well as manage and develop others effectively.
+ Constructive networker: Collaborates easily with others and adapts to different working styles. Ability to embrace changes, committed, honest.
+ Excellence in execution: Reliable, gets things done on time and takes responsibility for the quality of all deliverables. Attention to details.
**RECRUITMENT PROCESS**
1. A telephone/online introductory meeting follows.
2. A first online/in-person interview
3. A second interview
4. You will receive a proposal with the terms of employment.
**ABOUT COTY**
Coty is one of the world's largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, skincare, and body care. At Coty, we celebrate the entire human kaleidoscope and cultivate a culture of fearless kindness. Therefore, we are proud to be an equal opportunities employer. We do not discriminate against any candidate or employee and strive to be an open, inclusive and diverse workplace where all employees can be their authentic self. Join us in making over the world of beauty!
For additional information about Coty Inc., please visit CH
City: Geneva
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