0 Jobs für Seo in Schweiz

We are seeking a skilled and data-driven SEO Specialist to join our marketing team. In this role, you will be responsible for optimizing our website and content for search engines to increase organic visibility, traffic, and conversions. You will play a pivotal role in implementing both on-page and off-page SEO strategies and collaborate across content, web development, and marketing teams to drive results.

Key Responsibilities 1. Strategy & Execution

• Develop, implement, and manage comprehensive SEO strategies that align with business goals.

• Conduct competitive analysis to identify gaps and opportunities in search.

• Plan and execute keyword research and mapping to targeted landing pages.

2. On-Page Optimization

• Optimize website content, meta tags, headers, internal linking, and images.

• Collaborate with content teams to ensure SEO best practices are implemented in new and existing content.

• Monitor site architecture and ensure crawlability and indexability.

3. Off-Page SEO

• Develop and manage link-building campaigns, outreach, and partnerships.

• Monitor backlink profile and identify disavow opportunities.

4. Technical SEO

• Conduct regular technical audits and troubleshoot crawl errors, page speed issues, and mobile usability.

• Work with developers to implement technical fixes including structured data, redirects, XML sitemaps, etc.

5. Analytics & Reporting

• Use tools like Google Analytics, Search Console, Ahrefs/SEMrush, and Screaming Frog to monitor performance.

• Track keyword rankings, CTR, bounce rates, and conversion from organic traffic.

• Provide monthly SEO reports with insights and recommendations.

We are seeking a highly skilled and visionary SEO Strategist / Head of SEO to define and lead our search growth roadmap. In this senior role, you will be responsible for setting the overall SEO direction, prioritizing initiatives that drive business impact, and aligning organic growth efforts with company-wide objectives.

As a T-shaped marketer, you will combine deep SEO expertise with a broad understanding of marketing, analytics, and digital growth. You will work closely with leadership, product, design, content, and development teams to ensure SEO is embedded across every function of the business. The ideal candidate is both analytical and creative, capable of developing data-driven strategies while inspiring cross-functional teams to execute at the highest level.

Key Responsibilities 1. Strategy & Leadership

• Define the organization’s SEO vision, long-term growth roadmap, and execution strategy.

• Design and implement comprehensive SEO initiatives across technical SEO, content strategy, link-building, and experimentation.

• Evaluate and prioritize opportunities based on ROI, complexity, and competitive landscape.

• Align SEO objectives with overarching business KPIs, including marketing qualified leads (MQLs), customer acquisition cost (CAC), annual recurring revenue (ARR), and pipeline velocity .

• Continuously monitor search engine trends, algorithm updates, and industry best practices to maintain a competitive advantage.

• Champion SEO within the organization, ensuring buy-in from stakeholders and visibility at the leadership level.

2. Cross-Functional Collaboration.

• Partner with product and development teams to ensure SEO requirements are factored into platform architecture, site migrations, and new feature rollouts.

• Work with content and editorial teams to build a scalable framework for keyword-driven, high-performing content.

• Collaborate with design and UX/UI teams to ensure website changes and new templates support both usability and SEO performance.

• Align closely with marketing and demand generation teams to integrate SEO into campaigns, events, and broader growth initiatives.

• Build strong relationships across departments to foster a culture where SEO is considered a critical growth lever, not a siloed function.

3. Performance Tracking & Reporting

• Establish a robust measurement framework for SEO, defining clear KPIs and success benchmarks.

• Use advanced analytics tools (GA4, Google Search Console, Ahrefs, SEMrush, Looker Studio) to monitor performance, identify opportunities, and track progress.

• Deliver detailed reporting to leadership on keyword growth, traffic trends, conversion impact, and revenue attribution from SEO.

• Translate complex SEO data into actionable insights and recommendations that can be easily understood by non-technical stakeholders.

• Identify gaps in analytics or reporting and collaborate with data teams to enhance measurement accuracy.

4. Team & Vendor Management

• Build and lead an SEO team (in-house or distributed), ensuring a balance of technical expertise, content strategy, and off-page authority building.

• Manage external SEO agencies, freelancers, or consultants, ensuring alignment with internal goals and quality standards.

• Mentor and upskill team members across departments, fostering greater SEO literacy throughout the organization.

VF Corporation is looking for an exceptional Specialist, SEO to join our Digital Activation EMEA team based in Stabio, Switzerland.
**Let's talk about the role!**
We are seeking a highly skilled and motivated **SEO Specialist** to join our central digital team, supporting all VF brands across EMEA and North America. This role is pivotal in driving organic growth, improving search visibility, and collaborating with cross-functional teams to implement SEO best practices across diverse platforms and markets.
**Key Responsibilities**
+ Support the brands in developing and executing SEO strategies tailored to brand and regional needs.
+ Conduct keyword research, competitive analysis, and content optimisation.
+ Collaborate with brand teams, developers, and content creators to implement the SEO strategy.
+ Monitor and report on SEO performance using analytics tools.
+ Stay up-to-date with search engine algorithm changes and industry trends.
+ Support migration and optimisation efforts across eCommerce platforms (e.g., SFCC, Shopify).
**Skills for Success**
+ Minimum 3 years of hands-on SEO experience.
+ Fluent in English, both written and spoken.
+ Excellent knowledge of SEO principles, tools (e.g., Google Search Console, SEMrush, Screaming Frog), and techniques.
+ Proven ability to work effectively with multiple stakeholders across regions and functions.
**Preferred Qualifications**
+ Familiarity with eCommerce platforms, especially Salesforce Commerce Cloud (SFCC) and Shopify.
+ Understanding of the sportswear and fashion industry.
+ Experience working in a global or multi-brand environment.
VF is a global apparel company connecting people to the lifestyles they cherish through our family of iconic brands. At the heart of our journey lies our purpose: We power movements of sustainable and active lifestyles for the betterment of people and our planet. This is our purpose. It's the reason we come to work every day. Our purpose unites us and leads us to pursue our goals, together. This is our calling. Learn more at vfc.com
**What's in it For You**
We're in the business of unleashing human potential, driven by the ideas, energy and commitment of our people. That's why we offer comprehensive benefits that encourage mental, physical and financial well-being for all VF associates. When it comes to benefits, we're the total package.
+ A supportive feedback-based culture where respect and integrity guide us in what we do
+ An inclusive international environment where people of diverse backgrounds, lifestyles and nationalities love working together
+ Be part of an iconic lifestyle brand in a multi brand, multi countries organization
+ On site gym offering health and well-being initiatives
+ A discount card with 50% on all VF brands
+ Break out areas offering complimentary hot drinks
**Free to Be, Inclusion & Diversity**
As a purpose-led, performance driven company, we strive to foster a culture of belonging based on respect, connection, openness and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day.
As an equal opportunity and affirmative action employer, VF is committed to support disadvantaged groups whilst providing equal opportunities for both VF associates and applicants alike.
If you like what you have read and want to join our team then we would like to hear from you!
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VF Diversity Vision Statement
VF is committed to creating an inclusive environment that welcomes and values the differences among all of our associates, customers, suppliers and the communities in which we live and conduct business. The continued success and growth of VF is enhanced through initiatives that promote diversity throughout VF around the world.VF is an equal employment opportunity/ affirmative action employer of minorities, females, protected veterans and the disabled. VF is committed to providing equal opportunities in employment, and treating our VF associates and VF applicants without discrimination on the basis of their race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, protected veteran status, HIV/AIDS status, or any other legally protected factor.

Be a dreamer, make the difference! Join **#VFInternship** in our EMEA HQ in Stabio, Switzerland as **SEO Intern** for VF shared services.
**Eligibility Requirements:**
+ **EU / EEA citizenship**
+ **Must be graduating within or after November 2025**
These requirements are related to local legislation hence there is no flexibility in the application.
**Let's talk about the role!**
This is an excellent opportunity for someone with a passion for digital marketing and a desire to grow their career in SEO.
We are looking for a motivated and detail-oriented **SEO Intern** to join our growing digital technology team. In this role, you will support the development and execution of SEO strategies to improve organic search visibility, drive traffic, and enhance user engagement for all our brands.
Get ready to make an impact! Here's what you'll be responsible for joining our team as **SEO Intern** :
+ Conduct keyword research and analysis to identify SEO opportunities.
+ Optimize website content, metadata, and internal linking structures.
+ Assist in the creation and implementation of SEO strategies.
+ Monitor and report on SEO performance using tools like Google Analytics, Google Search Console, BrightEdge and OnCrawl.
+ Perform regular website audits to identify and fix technical SEO issues.
+ Stay up to date with the latest SEO trends, algorithm updates, and industry developments.
**What you Bring**
+ Basic understanding of SEO principles and digital marketing.
+ Familiarity with SEO tools such as Google Analytics, Google Search Console.
We are looking for someone who has demonstrated:
+ Strong analytical and problem-solving skills.
+ Excellent written and verbal communication skills.
+ Ability to work independently and as part of a team.
+ Attention to detail and a proactive attitude.
**What's in it For You:**
The VF EMEA Internship Program is a 12-month journey designed to develop and empower emerging talent at the start of their careers. As a company committed to unleashing human potential-fueled by the ideas, energy, and dedication of our people-you can expect a structured learning path and rich hands-on experience, including:
+ Participate in dedicated skill-building workshops
+ Collaborate on an internal consulting group project
+ Gain on-the-ground insight about our brands during a store visit day
+ Connect through networking opportunities with peers and senior leadership
We want you to focus on what matters, that's why we offer comprehensive benefits that encourage mental, physical, and financial well-being.
**You will enjoy:**
+ A supportive feedback-based culture where respect and integrity guide us
+ An inclusive international environment where people of diverse backgrounds, lifestyles and nationalities work together
+ Being part of an iconic lifestyle brand in a multi-brand, multi country organization
+ On-site gym offering health and well-being initiatives, break out areas with complimentary drinks
+ A discount card with 50% on all VF brands
**Free to Be, Inclusion & Diversity**
As an equal opportunity employer, we strive to foster a culture of belonging based on respect, connection, openness and authenticity.
We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day.
If you like what you have read and want to join our team then we would like to hear from you!
**ARE YOU IN? Apply now - early application increases your chances!**
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VF Diversity Vision Statement
VF is committed to creating an inclusive environment that welcomes and values the differences among all of our associates, customers, suppliers and the communities in which we live and conduct business. The continued success and growth of VF is enhanced through initiatives that promote diversity throughout VF around the world.VF is an equal employment opportunity/ affirmative action employer of minorities, females, protected veterans and the disabled. VF is committed to providing equal opportunities in employment, and treating our VF associates and VF applicants without discrimination on the basis of their race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, protected veteran status, HIV/AIDS status, or any other legally protected factor.

We are seeking a Technical SEO Specialist who deeply understands how search engines crawl, index, and rank content. You’ll play a pivotal role in building a robust technical foundation for our SEO performance, collaborating closely with developers, content teams, and product leads to ensure our web properties are search-friendly, fast, and scalable.

Key Responsibilities

• Conduct regular technical SEO audits and implement fixes (crawlability, site speed, redirects, broken links, etc.)

• Optimize site structure, internal linking, sitemaps, robots.txt, and canonical tags

• Own schema markup implementation and validate rich result eligibility

• Work with engineering on Core Web Vitals, server performance, and JavaScript rendering issues

• Monitor crawl budget, log files, indexation status, and identify technical blockers

• Assist in website migrations, international SEO setup (hreflang), and mobile-first strategies

• Collaborate with content and product teams to ensure new pages meet technical SEO best practices

• Track performance using tools like Google Search Console, Screaming Frog, Ahrefs, Sitebulb, and custom scripts

• Stay up to date with Google algorithm updates and implement preventative or corrective changes

Key Traits

• Problem-solver with a bias for action

• Strong communicator and collaborator with non-technical teams

• Detail-oriented with a passion for clean, scalable code and markup

• Curious, experimental, and data-driven

We’re looking for a technically skilled Programmatic SEO Engineer to help us scale SEO landing pages intelligently and efficiently. You’ll be responsible for building dynamic content systems, using APIs and templates to generate high-value, high-intent pages (e.g., location × service, product × use-case). This role combines SEO best practices with front-end engineering and back-end data integration.

Key Responsibilities

• Design and develop programmatic page templates that scale across thousands of keyword combinations

• Integrate with APIs, datasets, or CMSs to auto-populate content (e.g., pricing, location info, product specs)

• Ensure all generated pages follow SEO best practices (internal linking, metadata, schema, canonical tags, etc.)

• Implement dynamic content logic based on user location, intent, or funnel stage

• Collaborate with SEO Strategists and Content Managers to prioritize clusters and scale content that drives ROI

• Monitor indexation status, crawl budget impact, and ranking performance for programmatically created pages

• Optimize Core Web Vitals, mobile-friendliness, and clean markup for scaled page templates

• Build internal tools or scripts to support scalable content operations

Key Traits

• Builder mindset — loves automation, repeatability, and scale

• Strong communicator with both SEO and engineering teams

• Analytical and aware of performance, crawl efficiency, and SERP impact

• Detail-oriented yet capable of building fast, scalable systems